Allegro Sellers: How to Comply with GPSR for Cosmetics
Allegro is Poland's largest e-commerce platform, with millions of cosmetics listings. Since GPSR came into effect in July 2024, every cosmetics seller on Allegro must comply with product safety regulations — or risk listing removal and fines.
What Allegro Requires
Product safety documentation
Allegro may request proof of compliance at any time. You should have ready:
- Responsible Person (RP) details — name, address, EU-based
- CPNP notification confirmation
- Product Information File (PIF) reference
- Safety assessment summary
Complete product listings
Your Allegro listing should include:
- Full INCI ingredient list
- Responsible Person information
- Country of origin (for non-EU products)
- Warnings and precautions
Consumer complaint handling
If a buyer reports an adverse reaction, you must:
- Document the complaint
- Report to the Responsible Person
- Report serious adverse effects to the national authority (GIS in Poland)
Common Mistakes by Allegro Sellers
- No Responsible Person — importing from AliExpress without appointing an EU RP
- Incomplete labeling — Polish language requirements not met
- No safety monitoring — not checking if products appear in EU safety alerts
- Expired products — selling cosmetics past their use-by date
How to Set Up Compliance Monitoring
- Create a BeautyGuard account
- Register your company
- Upload your Allegro product catalog (export barcodes as CSV)
- Run a compliance check
- Get weekly monitoring emails
Free plan covers 10 products. Pro plan (€99/month) covers up to 1,000.